Client: Nike
Campaign: "Phantom VNM"
Agency: The Program PDX
Role: Location Sound - Interview - Robot Leg
There's a lot of magic behind every shoe.
In this interview and behind the scenes look, we discovered how a new football (read: soccer) shoe is designed from scratch straight from the mind of the architect himself.
We also got to see a wicked cool robot leg that tests every shoe iteration for precision and accuracy. Don't get in its way.